Google’s digital advertising market dominance



According to some detective work and quick arithmetic on the part of Darren Herman, 64% of all digital ad spend worldwide is controlled by just five companies.  In case you hadn’t guessed from the image above, Google is far and away the leader of the pack receiving over $29.32 billion of the estimated $64.03 billion spent on digital advertising (according to ZenithOptimedia). Continue reading

Economics of fantasy sports

There is definitely something ironic about the term “fantasy sports” that enthusiasts do not freely want to admit when they’re in the passionate frenzy that surrounds a given sports season.  Ironic or not, the business of fantasy sports is big and booming.

Infographic - fantasy sportsBased on data aggregated from a variety of sources, the infographic above is a treasure trove of information about the fantasy sports industry.  At over $800 million per year (or approximately $467.60 per player), the fantasy sports industry has grown to 32 million players annually – up 60% from 2007. Continue reading

What ever happened to GeoCities?

Once upon a time there was a thriving online network of (pretty ugly) web pages called GeoCities and this network was linked together through some pretty crude – by today’s standards – “social” mechanisms.  People were grouped together in communities and interacted with one another through the means of the day.  In 1998 GeoCities went public on the NASDAQ for $17 per share and rose to an atmospheric $100 per share before being acquired by Yahoo! in 1999 for a tidy $3.5 billion.  At this point GeoCities was the third most visited destination on the Internet behind Yahoo! and America Online (AOL).  Fast forward ten years and on October 26, 2009 Yahoo! pulled the plug on the once-great online community. Continue reading

Do you know how Sony and Motorola got their distinctive monikers?

Do you know how Sony and Motorola got their distinctive monikers? || “How Major Tech Companies Got Their Names”