Social commerce psychology

Freud81%

For millennia the human mind has been seen as a complex puzzle whose mysteries are waiting to be understood by the fortunate few who can unlock them.  Some of the greatest thinkers humanity has every produced have committed their lives to this pursuit.   Continue reading

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Facebook’s influence on e-commece

Facebook50%

Roughly a year ago a friend and former colleague of mine offered up the following prophecy: “before you know it Facebook will be the largest source of e-commerce in the world.”  Based on a recent study by Sociable Labs that looked at 456 million visits to more than 12 e-commerce sites, over 50% of those visitors were also logged into Facebook simultaneously.   Continue reading

Yesterday was a 22% increase over last year’s big shopping day

Aside