1,000 posts

1000On Friday, November 18, 2011 The Road Not Taken crossed the symbolic 1,000 post mark thanks to the loyal readership.  It only took 20 months or approximately 1.6 posts per day.  In honor of this dubious outstanding accomplishment, I’ve included the top 100 posts (and pages) of all time.   Continue reading

So you think energy is expensive?

Empty fuel gaugeIf you’re like most people in the known universe, the global economic crisis has reached your doorstep in one way or another.  For many years, energy prices have been a bone of contention here in the United States. Continue reading

Brilliant interactive billboards

As companies become more comfortable and innovative with interactive outdoor advertising, we’ve come to see some pretty brilliant experiments.  Recently I posted about the eco-friendly Coca-Cola billboard in Manila and the San Diego-based Newcastle beer billboard, although the latter is decidedly analog it certainly interacted with the passersby.  Below you’ll find a few additional brilliant interactive outdoor advertisements that transcend many of the traditional marketing disciplines such as display, experiential, and obviously social.  Enjoy.

I have seen the future (of EVs) and it is good

I have seen the future (of EVs) and it is good || “Tesla Releases Teaser Video Of Pre-Production Model S EV” http://ow.ly/5U822

So it is no secret that I’m a big fan of Tesla’s products although I have been skeptical at times of their viability of a business, although that challenge may be solved with the announcement of the $100 million deal with Toyota to produce elements of the RAV4 EV. It is also no secret that Elon Musk and I both knew each other during our undergraduate years at the University of Pennsylvania, so I will try to avoid sounding like a Tesla “fan boy” in declaring that I am absolutely going to be one of the first people to pick up a Model S.

Check out this sneak peek of the cars working out at a California test track.

Automakers have to comply with CAFE standards by 2025 but how?

Automakers have to comply with CAFE standards by 2025 but how? || “Technologies that will get automakers to 54.5 mpg” http://ow.ly/5QJkD

Toyota makes road trips amazing (and educational)

Toyota makes road trips amazing (and educational) || “Toyota demos augmented-reality-enhanced car windows” http://ow.ly/5OPra

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Daily deals don’t seem to attract to car buyers

Daily deals don’t seem to attract to car buyers || “Groupon’s venture into car deals falls flat” http://ow.ly/5Hhac