On Friday, November 18, 2011 The Road Not Taken crossed the symbolic 1,000 post mark thanks to the loyal readership. It only took 20 months or approximately 1.6 posts per day. In honor of this dubious outstanding accomplishment, I’ve included the top 100 posts (and pages) of all time. Continue reading →
If you’re like most people in the known universe, the global economic crisis has reached your doorstep in one way or another. For many years, energy prices have been a bone of contention here in the United States. Continue reading →
As companies become more comfortable and innovative with interactive outdoor advertising, we’ve come to see some pretty brilliant experiments. Recently I posted about the eco-friendly Coca-Cola billboard in Manila and the San Diego-based Newcastle beer billboard, although the latter is decidedly analog it certainly interacted with the passersby. Below you’ll find a few additional brilliant interactive outdoor advertisements that transcend many of the traditional marketing disciplines such as display, experiential, and obviously social. Enjoy.
I have seen the future (of EVs) and it is good || “Tesla Releases Teaser Video Of Pre-Production Model S EV” http://ow.ly/5U822
So it is no secret that I’m a big fan of Tesla’s products although I have been skeptical at times of their viability of a business, although that challenge may be solved with the announcement of the $100 million deal with Toyota to produce elements of the RAV4 EV. It is also no secret that Elon Musk and I both knew each other during our undergraduate years at the University of Pennsylvania, so I will try to avoid sounding like a Tesla “fan boy” in declaring that I am absolutely going to be one of the first people to pick up a Model S.
Check out this sneak peek of the cars working out at a California test track.
How amazing is this product? I think we’ll be seeing a lot more of these once production reaches a certain scale and they incorporate some cosmetic elements such as shock absorbers that would appeal to people who might hit a pothole or two along the way to their destination.
Minor drawbacks aside, this is truly a revolutionary mode of transportation. Much like the Segway before it this product has completely deconstructed the personal conveyance paradigm and built something entirely knew from the ground up. I think each vehicle has its own unique set of use cases but this one is particularly interesting for the urban commuter who may only need to travel 1-2 miles to and from work, for example. The compact nature of the YikeBike is a significant improvement over the Segway that never really caught on beyond certain commercial applications and the occasional novelty use (i.e., Segway tours). It will obviously take some time for people to become accustomed to this new human-machine interaction but based on what I’ve seen in numerous videos, it looks like that won’t be a major problem.
Inclement weather on the other hand, now that’s going to be an issue.